A regional garage door company with a rich heritage in commercial garages wanted to develop a profitable product line extension of custom garage doors targeting high end builders and consumer home improvement market segments.
Develop a sustainable marketing strategy to launch and support a new […]
Small organizations and tiny marketing teams can make a huge splash, even with limited resources. Here are some fundamentals to think about.
Erik Sletten is an artist who's unique way of seeing the world has resulted in artwork that creates a 'joyful visual narrative' of people's lives. Creating a simple website that captures his vision was the goal of this project.
Tevera, an edtech business serving higher education, was ready to scale and establish itself as the category leader, using content marketing to rapidly grow. The core strategies we used can be applied to any B2B market.
“My marketing campaign was at a standstill until I was introduced to Blue Spec Marketing. They are a wealth of information and also knows how overwhelming starting a new business can be. Blue Spec laid […]
“The Might Marketing Report was above expectations, defined priorities, and gave me actionable steps. Blue Spec was a big help and fun to work with!”
“Blue Spec is incredible! They helped me not only realize my vision was attainable, but also gave me so much more purpose in the work that I do! I’m so excited to […]
“Loved working with Blue Spec! It was enlightening and provided great context for the story of how we fit into serving our clients. They nailed exactly how we want to connect with our clients and how we want to make them feel throughout the […]
For businesses without an in-house marketing team or for those who want to expand their marketing capabilities, outsourcing is a great option. But how do you know when it’s time to outsource your marketing? Let's take a look!
“Thank you, Blue Spec Marketing! You took our digital and content marketing efforts from 0 to 100! You transformed how we approach marketing by mapping our customers’ lifecycles and translating it into measurable marketing tactics and content. Besides delivering results, […]
